So you’ve just launched your new business website.
And now everyone’s telling you to publish regular, fresh and unique content to help boost your search engine rankings.
Some say this should be news content. But others say this is old-school content marketing. And that a blog is a far more effective strategy.
In an ideal world it would be great if you could have them both. But what if you could choose only one? Would you really know which option is right for you?
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