Some say you should be doing it several times a week. Some so-called SEO experts even say you should be doing it every day.

But do you really need to mass-produce blog posts like a factory assembly line in order to build up your following, move up the search engine rankings and attract more lucrative clients?

Well, it certainly seems to make sense doesn’t it?

I mean, you only have to look at a few of the many good reasons to do so and it would seem like a no-brainer:

• The more often you post the more often you engage readers
• You’re rapidly expanding your site with new, unique and relevant content
• You’re creating more and more entry points to your site
• You’re telling search engines that you update your site regularly

Now, I’ve had my copywriting website for just over six months now. And it’s ranking well and getting enquiries. So do you think that I blog once, twice or maybe three times a week? Or even several times a day?

You must be joking!

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